Kentico 404 Conference, Las Vegas 2016

Monday, August 22, 2016

Adam Judd

Adam Judd, the Managing Director at Discover IT will be presenting on "Culture Shock! - How to overcome the common pitfalls of localizing your website" at The Mirage, Las Vegas on the 2nd-4th November. 

Adam Judd, Managing Director at Discover IT, will be exploring exactly how so many businesses can fail and struggle to develop a website that can successfully showcase their products and services on a global scale. The potential complications are far more than handling multiple-languages. The presentation will cover:

  • How to structure your global website, avoiding unnecessary duplication.
  • How to dynamically change the description of products and services per territory
  • How to optimize your site for the search engines, so it can easily identify which countries you want to reach and what languages you use for business.

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