In a world full of largely undifferentiated products and services the greatest opportunity for value creation resides in setting up experiences.
UX Reasearch & Analysis
The user experience excercise starts with research. What do your clients and your internal stakeholders think about your digital landscape at the moment? What picture do the analytics paint? What is your competition doing and which parts of it is working? There is a wealth of information that we can gather to build the foundation of your new world.
User Journeys and Prototyping
The next move in the UX exercise to map the "as-is" and the "to-be" journeys of your business. What is working at the moment and where are the pain-points? Build journeys that remove the pain and enhance the parts of your processes that work for you. Through a series of workshops and using prototyping tools we can map your user journeys and build protypes for your future solutions.
After the research and the prototypes are done, the solution is going to be specified and documented. The documentation details how its element looks, feels and functions.